CUTS International and MRSS India Ltd. Sign MoU

MUMBAI, March 4, 2016 /PRNewswire/ --

Consumer Unity & Trust Society (CUTS International), a United Nations Conference on Trade and Development (UNCTAD) observer and MRSS India Ltd., India's first and only listed market research company have signed a Memorandum of Understanding (MoU) to enhance cooperation in the market research vertical in India. The purpose of the MoU is to promote and strengthen cooperation in the area of MR business in India.

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Talking about the MoU, Mr. Raj Sharma, Chairman, MRSS India Ltd. said, "CUTS International works very closely with the Government and consumers, and so does MRSS, thus making this alliance very synergistic in providing value to all the stakeholders." He also added, "We expect this to significantly increase revenue in the global government and social sectors."

The scope of the partnership will include:

(a) Strategies for doing joint research in promoting better understanding on a variety of topics, including global trade and economic issues, competition, investment and regulatory policy issues at the state, national and international levels. The areas of work may include all subjects of social science research, including market research.

(b) MRSS data collection expertise across Asia Pacific will complement CUTS (UNCTAD observer) research design experience.

(c) Potential joint bidding for proposals.

"CUTS and MRSS are looking forward to have a long-term partnership to blend their cutting-edge work in areas of socio-economic development," stated Bipul Chatterjee, Executive Director, CUTS (UNCTAD observer).

About MRSS India Ltd. 

MRSS India relies exhaustively on usage of technology for data acquisition offering reliability, validity and faster turnaround times to its clients. The company has a wide range of offerings such as Eye Tracking, Mobile Analytics,  Video Analysis, Facial Recognition, Digital T racking, Online Communities, Neuroscience, Emotional Analysis, Automated Audience Measurement, Sensory Sciences, etc. It is a member of MRSI and DIN (Digital Insight Network - Global). It is the subsidiary of Majestic Market Research Support Services Limited - one of Asia's largest full-service market research firm. MMRSS is a member of ESOMAR, QRCA, MRA, etc. with presence in 18 countries across Middle East and Asia Pacific region.

About CUTS International: 

CUTS International (Consumer Unity & Trust Society) began its journey in 1983 in Rajasthan, from a rural development communication initiative, a wall newspaper Gram Gadar (Village Revolution). This monthly wall newspaper is published regularly and has been instrumental in providing a forum for the oppressed classes to get justice. Since 1984, we have been working for the welfare of consumers from grassroots to international. It is also accredited by United Nations Conference on Trade and Development (UNCTAD) as an observer and will be able to represent and participate in the trade and development board meetings and in the public intergovernmental meetings organized by UNCTAD.

Media Contact:
Deepika Jagasia
Corporate Communication Manager
Majestic MRSS


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