Email Validator: The New Avatar of Kenscio's Email List Cleaning Solution

BANGALORE, May 5, 2017 /PRNewswire/ --

Kenscio Digital recently unveiled an enhanced version of its Email List Cleaning Solution 'Email Validator'. Previously known as 'Email Listcleanr', several new features are introduced in this new edition not only to enhance the output of the email validation process, but also to improve the user experience. The purpose behind building and expanding the functionality of this platform is to bring greater inbox deliverability into email marketing by suppressing hard bounces and spam traps. Kenscio has brought together its years of understanding of data quality and email deliverability while developing every rule for validation.

In addition to its existing features, Kenscio Digital has upgraded its Email Validator by incorporating a multitude of features that make this platform easy-to-use for email marketers. These new features include: 

- A graphical view of email list statistics

- Enhanced client specific configuration of bad email addresses and domains

- Improved API for single email validation

- Enhanced spam trap suppression

- Improved performance by caching MX lookup (domain validity)

- Improved email notification with detailed report

- Extensive summary of all list cleaning jobs done in the past

- Static and knowledge-based email validation

- Specific to RFC standards, ISP rules, and historical list of email bounces and spams

- Live check of inbox in popular ISPs

- Blazing processing speed in excess of 4 million emails per hour

"Our main aim behind revamping the older platform was to make it easier and more efficient for email marketers. The Email Validator enables marketers to run email campaigns using a qualified email list, and removing hard bounces and spam traps. The processed results give exact information regarding unwanted aspects such as hard bounce rates, percentage of invalid and valid domains, spam domains, spam traps; all of which are critical when it comes to determining how well a brand's email campaign performs," said Mr. Manjunatha K G, Founder and CEO of Kenscio.

The Email Validator platform is agnostic to the sender's ESP and has traditionally been used by clients along with large cloud-based broadcast systems, small pay-as-you-use platforms and the medium scale domestic platforms. It is set to become a game changer in the world of email marketing and will assist brands, enterprises and email service providers to bring hygiene into their email marketing practice as well as to avoid eroding their domains and IP reputation.

About Kenscio:

Kenscio Digital is India's leading digital direct marketing product and services organization that offers innovative marketing SaaS-based solutions to enterprises. This multiple award winning agency amalgamates R&D, big data, analytics and creative services to enable personalisation and improve one-to-one engagement.

For more information, visit

Media Contact:
Jyotirmoy Barman
Manager-Marketing, Communications & PR 
Kenscio Digital Marketing Pvt. Ltd.

SOURCE Kenscio Digital Marketing Pvt Ltd

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