Firefish Selected for National Marketing Campaign by IIFM

SAN DIEGO, May 22, 2012 /PRNewswire/ -- Firefish, Inc. (OTCBB: FRFS), provider of mobile advertising and education services in India, announced that it has been selected as the marketing partner by the International Institute of Financial Markets (IIFM) for their nationwide marketing campaign. IIFM's financial programs service several of the premier trading companies in India.

Pranav Chaturvedi, Director, IIFM, said, "Firefish is the natural choice for our marketing program because of their expertise in mobile marketing and focus on education services."

About Firefish, Inc.

Firefish ( is the mobile advertiser of choice in India due to our very large and highly segmented database. We have been chosen to advertise a variety of products and services.

Firefish also offers educational services to young learners and young adults in India comprising of educational competitions and certification programs.

This press release contains forward-looking statements (as defined in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended) concerning future events and the Company's growth and business strategy. Words such as "expects," "will," "intends," "plans," "believes," "anticipates," "hopes," "estimates," and variations on such words and similar expressions are intended to identify forward-looking statements. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, no assurance can be given that such expectations will prove to have been correct. These statements involve known and unknown risks and are based upon a number of assumptions and estimates that are inherently subject to significant uncertainties and contingencies, many of which are beyond the control of the Company. Actual results may differ materially from those expressed or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, changes in the Company's business; competitive factors in the market(s) in which the Company operates; risks associated with operations outside the United States; and other factors listed from time to time in the Company's filings with the Securities and Exchange Commission. The Company expressly disclaims any obligations or undertaking to release publicly any updates or revisions to any forward-looking statements contained herein to reflect any change in the Company's expectations with respect thereto or any change in events, conditions or circumstances on which any statement is based.

Investor and Media Contact:
Harsh Shetty, 917-310-4718

SOURCE Firefish, Inc.


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