New Mom Soha Ali Khan Endorses Awww

MUMBAI, November 27, 2017 /PRNewswire/ --

Awww is the first one-stop online destination for all maternity needs, providing personalized information, products and services on a marketplace with the promise of innovation and a unique differentiated experience for every consumer. In its endeavor to bring complete non-medical solutions for pregnant couples, Awww has embarked upon a new journey with Soha Ali Khan with an introduction video. In the video, Soha while attempting prenatal yoga wonders if she's doing it right and keeps getting distracted with the long list of mom-to-be activities like shopping for maternity shoes and clothes. At the end, she calls Awww and lets them take care of all her non-medical pregnancy needs. One can watch the video on .

With so many pregnancy myths prevailing in the country and pregnant couples confused about what needs to be done, the need for a trusted pregnancy expert is paramount especially with growing nuclear families. Awww specializes in creating a custom experience for pregnant couples, catering to their specific needs, during and after the beautiful process of childbirth. The brand, in addition to providing information on topics such as pregnancy diet, pregnancy myths, planning a baby, labor and childbirth, is also a one-stop destination for pregnant women who are looking for products and services like maternity dresses, maternity shoes, maternity & baby photo shoot, prenatal facial, prenatal massages, baby shower, prenatal yoga classes and much more.

Speaking on the collaboration, Melita Furtado, Founder of Awww said, "We are immensely happy to have Soha Ali Khan introduce Awww to India. We wanted a personality that represents the brand's true philosophy and hence, we chose Soha Ali Khan as she is the perfect reflection of the urban Indian woman, who is health conscious and wants the best for herself and her baby."

Taking pride in this association, she adds, "Awww congratulates Soha Ali Khan for having a beautiful and memorable pregnancy journey and giving birth to a sweet little angel. We wish her all the happiness as she embarks upon the best phase of her life and we are glad that Awww could contribute to making this experience Awwwsome."

Talking about Awww, Soha Ali khan said, "The nine months of pregnancy can be challenging and sometimes you need a genie to make life 'Awwwsome'. That's when Awww comes into the picture."

Media Contact:
Shallu Bhugra
Global Honey Bee Pvt. Ltd.


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